As Tanya and her team built TanyaBeautyCoach and the Inner Beauty Experts business within a largely non-regulated wellness and coaching industry, it became clear that ethical standards are not consistently shared or enforced. This led to the creation of Ethics in Coaching to protect clients, professionals, and the integrity of the work.

Ethics Challenges Among Professionals in a Non-Regulated Field.

Through direct experience, three consistent patterns emerged:

-Some professionals naturally operate with integrity and seek to collaborate, build credibility, and uphold professional standards.

-Some are still developing ethical awareness and genuinely want to learn, refine boundaries, and improve their professional responsibility.

-Some knowingly disregard ethical standards, misusing access, appropriating intellectual property, taking credit for others’ work, prioritizing personal or financial gain over ethical responsibility, or engaging in conduct that undermines trust and professional integrity.

Through direct experience, similar patterns have emerged in how professionals work with clients. Many coaches and practitioners serve clients respectfully, honor agreements, and operate in good faith. Some professionals are still developing ethical competency around boundaries, scope of practice, informed consent, confidentiality, and responsible use of influence, and some knowingly act without ethical regard, misusing authority, blurring professional boundaries, misrepresenting credentials or outcomes, exploiting clients for personal or financial gain, or engaging in conduct that compromises client safety, dignity, and trust.

Ethics Standard in Coaching was created to clearly define enforceable standards, protect everyone involved, both clients and coaches, and ensure that responsibility, accountability, and integrity are non-negotiable foundations of all interactions, access, and use of influence.

Ethics provide the foundation for safe, professional, and trustworthy coaching relationships. Just as psychology and healthcare rely on ethical codes, coaching also requires a framework to protect clients and uphold the credibility of the profession.

Yes. While we offer specialized programs in ethics, every course includes at least one dedicated ethics module. This ensures that all students, whether they are new to coaching or advancing their skills, are consistently exposed to ethical standards.

Yes. While coaching is not regulated in the same way as therapy, our coaches are trained to uphold strict confidentiality. Personal details shared in sessions are kept private, with exceptions only if there is risk of harm or legal obligation.

Safety comes from clear standards. All coaches trained through TanyaBeautyCoach.com are introduced to the TanyaBeautyCoach Ethics Standard, which emphasizes privacy, respect, and professional boundaries. While we cannot control how every coach applies these principles independently, our training ensures they understand and commit to ethical practice.

Within TanyaBeautyCoach.com, ethical breaches are taken seriously. Depending on the situation, this may result in removal from directories, loss of certification, or professional referral. Outside our programs, we recommend clients always work with coaches who have transparent ethical guidelines in place.

No. Coaching is a self-regulated field in most countries, including Canada. Unlike psychology or medicine, there is no statutory licensing body. This makes ethical education even more important, it ensures coaches hold themselves to professional standards even without government oversight.

No license is required. However, professional credibility comes from proper training, supervised practice, and adherence to a Code of Ethics. At TanyaBeautyCoach.com, all of our programs integrate ethics training so that graduates enter the field with a clear professional compass.

Mixing modalities raises important ethical questions about scope, responsibility, and respect for client beliefs. We introduce these principles in all of our programs and go into detail in our courses, where we explore both therapy-informed practice and spiritual coaching ethics more extensively.

Trauma disclosures can present complex ethical considerations. We touch on referral, scope of practice, and supportive roles in our training. These areas are addressed in depth within our programs to help coaches navigate such situations responsibly.

AI is a new and evolving area in coaching ethics. Transparency, confidentiality, and appropriate use are central concerns. We cover the fundamentals in our Ethics Standard and expand on practical applications in our courses, including how to integrate AI without compromising client trust.

Because coaching is a self-regulated field, ongoing ethical education is essential. At TanyaBeautyCoach.com, we offer both introductory and advanced ethics courses to ensure coaches continue developing their ethical awareness and decision-making skills.

Unlike many programs that focus only on techniques, we place ethics at the core of our training. Every course includes a dedicated ethics module, and we are among the very few schools to offer full ethics coaching programs, giving our students a higher level of professional credibility.

This is one of the most common challenges for coaches. We believe integrity and growth must go hand in hand, and we explore strategies for achieving this balance throughout our training programs.

It’s true that coaching is self-regulated, which is why we’ve built credibility through higher standards. Our programs are led by experienced experts, include structured credit hours, and integrate ethics training into every course. Students not only gain practical skills but also learn accountability and professionalism through our Ethics Standard. *Although we cannot guarantee how every independent coach applies these principles, we have strict consequences for ethical breaches within our community, including removal from directories, loss of certification, or termination of affiliation.

We are one of the very few coaching organizations that offer dedicated ethics courses alongside integrating ethics modules into every program. This layered approach means our students don’t just learn techniques, they are trained in professionalism, accountability, and integrity, giving them a stronger foundation than most coaching schools provide.

Because ethics are essential to safety, accountability, and professional integrity, for both clients and our team. Within the wellness and coaching field, ideas, language, and frameworks carry significant influence. Unauthorized use of intellectual property, misrepresentation of training or credentials, misuse of access, refund requests after full participation, or the use of derogatory or defamatory language undermine trust and cause tangible harm to individuals, communities, and the credibility of the profession as a whole. Clear and enforceable boundaries are necessary to prevent misuse of authority, protect intellectual labor, and ensure that all participants engage responsibly and in good faith. While many individuals operate with respect and integrity, ethical standards must be established for situations where accountability is absent. These policies exist to protect clients, safeguard our team, and maintain an environment where trust, learning, and ethical collaboration can occur.

Ethics are not situational or negotiable; they are the foundation of professional safety and responsibility.